Maybe it'll be a big Tower Radio year after all. And it's one of the Real Radio companies that's moving the way all of radio ought to be moving. This morning Bonneville announced that WTOP gets its own FM place on the dial, and they're creating Washington Post Radio, in cahoots with the Post, on the old 1500 'TOP spot, and another of their FMs. They're moving and expanding their classical formats, and they've got at least four, including their Web "Viva La Voce" channel, which is also going to be heard on HD subchannels. Read about it on WTOP's site, and on Radio World's.
This is great news. Are the other radio guys waking up and moving, too? It's the programming and full-bore use of your facilities, stupid.
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1 comment:
How is it a good idea? Let's see -- you have a wildly successful property that has thrived where it was, so let's MOVE that and replace it with an unknown property. Even better, let's not tell anybody until it happens.
http://cjd.typepad.com/cjd/2006/01/dcs_dumb_radio_.html
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