There is no heavier burden than a great potential.
~ Charles Schulz

Friday, January 27, 2006

Oprah for President.

Radio guys especially, who've always been so focused on creating "perceptions," have the chance to take a lesson from Oprah's James Frey fry. Best summary of the lesson is this NYTimes editorial. Wake up. How about developing more on-air human beings, rather than just "personalities," or "formats," or "promotions." Oprah sells. Get it?

No comments: